About Us

Our story
Styliff is one of a kind London based fashion-wellness tech company.

We started in 2014 as a clothing fit tech company – that specialised in fitting recommendation. A year later, we partnered with Europe’s largest retailer Lidl, to create the first virtual fitting app for uniforms.

It was in Silicon Valley on the ABC Accelerator program in 2016 that we realised that clothing was a fantastic way to monitor health. This data had clear value to the wellness industry and the product won us the Reinsurance Group of America Big Ideas Competition.

After years in fashion and wellness, we decided to bring the two worlds together. Our Active Fashion concept was born!

The first to marry fashion & wellness

Our mission is to be the first to marry fashion & wellness under their common goal of making people feel & look good. We want our users to achieve their exercise & fashion desires under one simple & fun platform. Living healthy has become simple!

Grega Trobec Founder & CEO
Our core team
When industry veterans & entrepreneurs come together
Grega is the architect and visionaire of the company. He's got 7 years of experience in gaming industry, design and project management. He spent 3 years as the lead graphic artist at a Danish video game company Bl-Logic. Studied economics and business at University of Ljubljana (Slovenia), UPF (Spain) and PUE (Poland).
Grega Trobec
Founder / CEO
Lucas is Half Brazilian and half Dutch but made in England. He played prof tennis and represented UK tennis team as No 2 in UK. Named Founder of the Future by Brent Hoberman. Worked at Ball Corporation. BSc in International Business from Loughborough University.
Lucas Poelman
Co-Founder / Biz Dev
Another ex-pro tennis player, Charlie became European Doubles Champions in Tennis with Lucas. He worked at Bastion PR Agency and earned his BSc in International Business from Loughbrough University. He was also named Founder of the Future.
Charlie Regis
Co-Founder / Sales Exec
Luciana Fonseca
Fernando Azevedo
Sales Exec LATAM
Gregor Krmelj
Urban Cvek
Sr Developer
Prof. Marko Pahor, PhD
Sr Data Scientist
Pascal Palmer
Data Scientist
Support Team






Biz Devs