The wellness industry is powered by influencers & trainers. Amo is the Wellness Solution powered by influencers & trainers to help people lead a healthier lifestyle.
Amo Ventures Ltd
The wellness industry is powered by influencers & trainers. Amo is the Wellness Solution powered by influencers & trainers.
Amo Ventures Ltd
Unlocking The Potential
Wellness is becoming the No.1 lifestyle value for consumers and they turn to trainers & influencers to learn how to lead a healthier life. The only place to find all their favourite trainers is on Instagram/ Youtube because thats the only place they can easily put up all their content. But have you ever tried to follow a workout or recipe on Instagram? It’s a user experience disaster – people need a more user friendly and engaging way to learn from their favourite trainers! The market needs a new home for wellness to help people lead a better lifestyle.
What we did
Its simple, trainers add their existing videos into our smart workout template and we create easy-to-follow workouts & recipes for their followers. These trainers invite their followers to ‘come workout with me’ on the app and they pay to subscribe to access all their content on their page!
Based on your active lifestyle, our home feed offers personalised content and smart recommendations that you can benefit from on a daily basis. Just like playlists, users can arrange all this content into their own library to help them lead a better lifestyle. Just like Spotify did for music, Amo is changing the way people access & consume fitness content. The next phase is to build our active community, where we unite people based on their wellness experience. Its simple, when you finish a workout or recipe, people can join that group to share their experience, results and tips!
Our Design Process
Feel & Look
We developed a minimalistic design system and sleek interface that breathed premium and performance. We wanted to allow room for photos & videos of fitness influencers to make the platform more marketable
You want challenges, stats, authenticity — you go to Amo! Instagram’s content is rather static and hijacked with Ads, so we are bringing a fresh, stylish and animated look to purify the wellness community!